Get closer to reality with Sony's OLED
With over 8 million self-illuminating, individually controlled OLED pixels, you’ll see real black, incredible contrast and lifelike colour. It’s an enthralling experience like no other.
Pure black, perfect vision
Our OLED pixels work individually and can be turned off completely to deliver absolute black. This level of supreme contrast reveals detail, depth, textures and colours for a view that’s stunningly real.
More vibrant colours with true black
We see colours differently depending on what’s around them. Only when surrounded by true black do colours seem really vibrant.
Millions of OLEDs, individually controlled
This screen has millions of self-illuminating OLED pixels that can be individually activated to reproduce truly lifelike pictures. Because each pixel lights up independently, you'll see more accurate detail, colour and shades in every scene.
Sony's OLED reliability
Our OLED TVs are designed to prevent image burn-in. The 4K HDR Processor X1™ Extreme detects if there is a static image on screen and shifts the pixel to avoid burn-in or image retention.
No blur, just perfectly clear scenes
Even in fast moving scenes, there’s no blur – you’ll see everything in perfect clarity. Each pixel can go from off to bright in a fraction of a second.
A brilliant view at any angle
See pictures that are bright and clear from any angle. Bring all the family together to enjoy the screen and they'll all have a great view of the action.