- New OLED panel with widest ever colour spectrum
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Screen speaker with Processor XR turns any sound immersive
- Discover new ways to enjoy TV with BRAVIA CAM supplied
- New OLED panel with widest ever colour spectrum
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Screen speaker with Processor XR turns any sound immersive
- Discover new ways to enjoy TV with BRAVIA CAM supplied
- 164 cm (65")
- OLED delivers unprecedented black, contrast and colour
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Screen speaker with Processor XR turns any sound immersive
- Multi-position stand for versatile TV placement
- OLED delivers unprecedented black, contrast and colour
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Screen speaker with Processor XR turns any sound immersive
- Multi-position stand for versatile TV placement
- 164 cm (65")
- 210 cm (83")
- OLED delivers unprecedented black, contrast and colour
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Screen speaker with Processor XR turns any sound immersive
- Multi-position stand for versatile TV placement
- OLED delivers unprecedented black, contrast and colour
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Screen speaker with Processor XR turns any sound immersive
- Multi-position stand for versatile TV placement
- 139 cm (55")
- 164 cm (65")
- 195 cm (77")
- OLED delivers unprecedented black, contrast and colour
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Screen speaker with Processor XR turns any sound immersive
- Multi-position stand for versatile TV placement
- OLED delivers unprecedented black, contrast and colour
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Screen speaker with Processor XR turns any sound immersive
- Multi-position stand for versatile TV placement
- 139 cm (55")
- 164 cm (65")
- 195 cm (77")
- Zones of LEDs lit or dimmed independently for realistic brightness and shadow detail
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Sound positioning tweeters turn any sound immersive
- Seamless Edge design keeps you focused on the picture
- Zones of LEDs lit or dimmed independently for realistic brightness and shadow detail
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Sound positioning tweeters turn any sound immersive
- Seamless Edge design keeps you focused on the picture
- 164 cm (65")
- 189 cm (75”)
- 215 cm (85'')
- Zones of LEDs lit or dimmed independently for realistic brightness and shadow detail
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Sound positioning tweeters turn any sound immersive
- Minimalist design with narrow bezel for less distractions
- Zones of LEDs lit or dimmed independently for realistic brightness and shadow detail
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Sound positioning tweeters turn any sound immersive
- Minimalist design with narrow bezel for less distractions
- 139 cm (55")
- 164 cm (65")
- 189 cm (75”)
- 215 cm (85'')
- Zones of LEDs lit or dimmed independently for realistic brightness and shadow detail
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Sound positioning tweeters turn any sound immersive
- Minimalist design with narrow bezel for less distractions
- Zones of LEDs lit or dimmed independently for realistic brightness and shadow detail
- Cognitive Processor XR™ understands how humans see and hear for true immersion
- Sound positioning tweeters turn any sound immersive
- Minimalist design with narrow bezel for less distractions
- 139 cm (55")
- 164 cm (65")
- 189 cm (75”)
Award Winner
- OLED delivers unprecedented black, contrast and colour
- Picture Processor X1™ Ultimate for unparalleled realism
- Multi-dimensional sound from the screen with Acoustic Surface Audio+™
- Find entertainment by voice with Android TV™
- OLED delivers unprecedented black, contrast and colour
- Picture Processor X1™ Ultimate for unparalleled realism
- Multi-dimensional sound from the screen with Acoustic Surface Audio+™
- Find entertainment by voice with Android TV™
- 164 cm (65")
- 195 cm (77")
- OLED delivers unprecedented black, contrast and colour
- Picture Processor X1™ Ultimate for unparalleled realism
- Upscale any content to 4K with 4K X-Reality™ PRO
- Sound in harmony with picture for an immersive experience
- OLED delivers unprecedented black, contrast and colour
- Picture Processor X1™ Ultimate for unparalleled realism
- Upscale any content to 4K with 4K X-Reality™ PRO
- Sound in harmony with picture for an immersive experience
- 139 cm (55")
- 164 cm (65")
- OLED delivers unprecedented black, contrast and colour
- 4K HDR Processor X1™ Extreme for outstanding realism
- Discover a new way to experience TV with Acoustic Surface Audio™ technology
- Find entertainment by voice with Android TV™
- OLED delivers unprecedented black, contrast and colour
- 4K HDR Processor X1™ Extreme for outstanding realism
- Discover a new way to experience TV with Acoustic Surface Audio™ technology
- Find entertainment by voice with Android TV™
- 139 cm (55")
- 164 cm (65")
- Zones of LEDs lit or dimmed independently for realistic brightness and shadow detail
- Picture Processor X1™ Ultimate for unparalleled realism
- Upscale any content to 4K with 4K X-Reality™ PRO
- Sound in harmony with picture for an immersive experience
- Zones of LEDs lit or dimmed independently for realistic brightness and shadow detail
- Picture Processor X1™ Ultimate for unparalleled realism
- Upscale any content to 4K with 4K X-Reality™ PRO
- Sound in harmony with picture for an immersive experience
- 139 cm (55")
- 164 cm (65")
- 189 cm (75”)
- Zones of LEDs lit or dimmed independently for realistic brightness and shadow detail
- Remarkable realism of 4K HDR Processor X1™
- Upscale any content closer to 4K with 4K X-Reality™ PRO
- Sound in harmony with picture for an immersive experience
- Zones of LEDs lit or dimmed independently for realistic brightness and shadow detail
- Remarkable realism of 4K HDR Processor X1™
- Upscale any content closer to 4K with 4K X-Reality™ PRO
- Sound in harmony with picture for an immersive experience
- 139 cm (55")
- 164 cm (65")
- 189 cm (75”)
- 215 cm (85'')
- Remarkable realism of 4K HDR Processor X1™
- Upscale any content closer to 4K with 4K X-Reality™ PRO
- Experience cinema thrills with Dolby Vision® and Dolby Atmos®
- Remarkable realism of 4K HDR Processor X1™
- Upscale any content closer to 4K with 4K X-Reality™ PRO
- Experience cinema thrills with Dolby Vision® and Dolby Atmos®
- 126 cm (50")
- 139 cm (55")
- 164 cm (65")
- 189 cm (75”)
- 215 cm (85'')
- Remarkable realism of 4K HDR Processor X1™
- Upscale any content closer to 4K with 4K X-Reality™ PRO
- Enjoy personalised content and new entertainment with Google TV™
- Remarkable realism of 4K HDR Processor X1™
- Upscale any content closer to 4K with 4K X-Reality™ PRO
- Enjoy personalised content and new entertainment with Google TV™
- 126 cm (50")
- 139 cm (55")
- 164 cm (65")
- 189 cm (75”)
- 215 cm (85'')
- Remarkable realism of 4K HDR Processor X1™
- Over a billion colours with TRILUMINOS PRO™
- Experience cinema thrills with Dolby Vision and Dolby Atmos
- Remarkable realism of 4K HDR Processor X1™
- Over a billion colours with TRILUMINOS PRO™
- Experience cinema thrills with Dolby Vision and Dolby Atmos
- 108 cm (43”)
- 126 cm (50")
- 139 cm (55")
- 164 cm (65")
- 189 cm (75”)
- Incredible 4K images with 4K HDR Processor X1™
- Acoustic Multi-Audio™ for an immersive viewing experience
- Find entertainment by voice with Android TV™
- Incredible 4K images with 4K HDR Processor X1™
- Acoustic Multi-Audio™ for an immersive viewing experience
- Find entertainment by voice with Android TV™
- 139 cm (55")
- 164 cm (65")
- 189 cm (75”)
- 215 cm (85'')
- Remarkable realism of 4K HDR Processor X1™
- Upscale any content closer to 4K with 4K X-Reality™ PRO
- Enjoy personalised content and new entertainment with Google TV™
- Remarkable realism of 4K HDR Processor X1™
- Upscale any content closer to 4K with 4K X-Reality™ PRO
- Enjoy personalised content and new entertainment with Google TV™
- 108 cm (43”)
- 126 cm (50")
- 139 cm (55")
- 164 cm (65")
- 189 cm (75”)
- Remarkable realism of 4K HDR Processor X1™
- Upscale any content closer to 4K with 4K X-Reality™ PRO
- Experience cinema thrills with Dolby vision and Dolby Atmos
- Remarkable realism of 4K HDR Processor X1™
- Upscale any content closer to 4K with 4K X-Reality™ PRO
- Experience cinema thrills with Dolby vision and Dolby Atmos
- 123 cm (49'')
- 139 cm (55")
- 164 cm (65")
- 189 cm (75”)
- 215 cm (85'')
- Beautiful picture with 4K Processor X1™
- Upscale any content closer to 4K with 4K X-Reality™ PRO
- Enjoy personalised content and new entertainment with Google TV
- Beautiful picture with 4K Processor X1™
- Upscale any content closer to 4K with 4K X-Reality™ PRO
- Enjoy personalised content and new entertainment with Google TV
- 108 cm (43”)
- 126 cm (50")
- 139 cm (55")
- 164 cm (65")
- Enhanced 4K detail with 4K X-Reality™ PRO
- Great sound matches the picture with ClearAudio+
- Access YouTube and more with built-in Wi-Fi
- Enhanced 4K detail with 4K X-Reality™ PRO
- Great sound matches the picture with ClearAudio+
- Access YouTube and more with built-in Wi-Fi
- 108 cm (43”)
- 123 cm (49'')
- 139 cm (55")
- 164 cm (65")
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